BMW is gearing up for a real wave of electric models through 2025. The concern is moving forward in a new strategy: all models in the brand’s lineup will receive an electric version.
The presentation of BMW’s results in the first quarter of 2021 showed that plug-in hybrid versions of the company’s models are becoming the cornerstone of its sustainable mobility strategy. In the first three months of the year, the Bavarians doubled their PHEV vehicle sales rate compared to the same period in 2020, reaching 33%.
In addition, the brand has announced a serious plan to reduce the number of versions of each lineup. Accordingly, numerous model variants will disappear, especially the diesel versions. Plug-in hybrids will be produced instead. But they won’t be the only new additions, because the group, which includes MINI and Rolls-Royce, is preparing a significant introduction of electric vehicles by 2025. The manufacturer is immersed in the middle of the second phase of electrification, which will last until the middle of the decade.
The first zero-emission SUV has been a reality for months. IX3 is an interesting alternative in a highly competitive segment, but not yet filled with good options.
The list includes the exclusive BMW Ix and the new BMW i4, which will debut in June alongside the sports division’s first electric M model.
In 2022, there will be a new BMW iX1. In 2023, it will be the flagship of the passenger car range – the BMW i7. In 2024, there will be two more: the future BMW i5 and the all-electric MINI Countryman.
The brand announced that more than half of each model will go down in history in 2025. However, he did not say that such excluded combinations will be transferred to electric vehicles, adapting them to the needs of each client. That is, the models will lose their combustion versions by 2030.