Ford is officially celebrating the launch of the new Bronco SUV. The first production samples were sent to local dealers in the United States.
All-new 2021 2-door and 4-door Bronco models are assembled at Ford’s Michigan assembly plant. To revive the iconic model, the brand revamped its production site and recruited 2,700 new workers. All this cost $ 750 million.
Customers will be able to choose between a huge range of accessories for their new Bronco, including roof racks, safari front bumper bar and exterior graphics packages. They will be installed at the new Ford Modification Center next to the Michigan assembly plant.
More than 125,000 customers have already ordered 2021 Bronco. They’ve been waiting for Bronco and the brand is happy to bring it back.
Bronco, as before, is able to overcome any off-road. The novelty features innovative design, reliability and advanced off-road capabilities.
Recall that the completely new sixth generation Bronco was presented last summer. After shipment of the first batch to dealers, deliveries to buyers will begin in the coming days.