Can afford: high-tech Configurator Lotus

Can afford: high-tech Configurator Lotus


On the official website of the British automaker earned the Configurator for the electric supercar Lotus Evija. High-tech Configurator uses ray tracing to show how the car looks at different types of lighting.

If you are one of 130 people who will be able to afford to buy British hypercar Lotus Evija, you now will be able to admire your car in the high-tech online Configurator. Start of serial production machine price from 1.5 to 2 million euros, will be launched before the end of this year.

Given the exclusivity of the car, Lotus gives buyers the freedom to choose the colors that will be used in interior and exterior.


Online Configurator, the company uses software to video games, organization of the process of visualization. We should also mention the function of the trace of sunlight, which simulates the penetration of light on any surface in the real world. Customers can then place Evija in various conditions to get an idea on how their appearance would fit into one or another decoration.

“Our team work with clients willing to meet any requests of our clients by using contemporary digital tools like the new Configurator,” said Simon Clare, Executive Director of global marketing at Lotus.

New pictures of Evija (above) was taken directly from the online Configurator. They show the car in Atomic red body color with accent Black Carbon. The selected environment – the Studio, Lotus Design.

Evija uses four motors of a total of 1 973 horsepower. Acceleration to 100 km/h takes less than 3 seconds and the top speed will be 340km/h Range per charge will be 400 kilometers.

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