The publication Auto Motor und Sport reported on the upcoming reshuffle in Geely: the current chief designer of the brand Peter Horbury is retiring, and his place will be taken by 59-year-old German Stefan Zilaff, who was responsible for the last five years for the appearance of Bentley cars. Geely has not yet commented on the new appointment, but Bentley has confirmed that Zilaff left the post of chief designer in December 2020.
With the transition to the Chinese company, Stefan Zilaff will be responsible not only for the design of Geely cars, but also for models of controlled brands, including Lynk&Co, Geometry, Proton and Lotus. Also under his leadership will be a network of design studios Geely Design, which are located in Shanghai (China), Gothenburg (Sweden), Barcelona (Spain), Coventry (UK) and California (USA).
With 2015 Sielaff held the post of chief designer of Bentley, on which he replaced the Hatch Donckerwolke, gone to Hyundai-Kia. Prior to that, Zilaff headed the Volkswagen design Center in Potsdam and was responsible for designing the interiors of models of all controlled brands.
As for 70-year-old Peter Horbury, he has been senior Vice President of design at Geely Auto Group since 2011. The Chinese brand has not yet officially announced his retirement.