Honda, like most other major automakers, is planning an all-electric future. The Japanese brand, which has had a particularly successful year of sales thanks in part to the HR-V, CR-V, Pilot and Passport SUVs, is now looking to significantly expand its annual EV sales plans, starting with the upcoming Prologue SUV. The brand plans to sell 70,000 Prologue electric vehicles by 2024, and further plans to sell half a million electric vehicles in the United States by 2030. Honda hopes to achieve 100 percent zero-emission vehicle sales by 2040.
Honda hopes to achieve these lofty goals by partnering with General Motors, and plans to use GM’s Ultium platform (in conjunction with Cadillac Lyriq) and battery system to run Prologue. At the same time, the two brands are working on Acura’s electric SUV. The two new models will be assembled by GM, but the Japanese brand plans to assemble its own electric vehicles based on the electronic architecture developed by Honda at Honda plants in North America.
According to Dave Gardner, executive vice president of national operations for the US division of Honda Motor Co, Honda will focus on electric vehicles in states such as California, Florida and Texas, adding more hybrid-electric models to its lineup. in the rest of the United States.
“Our strategy is focused on introducing a higher percentage of hybrids in mainstream models in the near future, with a focused effort to achieve more volume leading to our Honda Prologue,” said Gardner. Honda currently offers the Accord Hybrid, Clarity Plug-in Hybrid, Insight and CR-V Hybrid models in the US and has been involved in hybrid technology for over two decades, starting with the Honda Insight.