No tablets! What media Nissan?

No tablets! What media Nissan?


Lately, it’s hard not to notice a trend in the organization of space inside the car: many new models in the middle of the front panel is bulky screen resembling a tablet. Perhaps such displays are increased in size to attract the attention of visitors to showrooms. However, producers working to create new generation vehicles, it is necessary to take into account other aspects, trying to balance design, technology and practicality.

Creating a display for the concept Ariya, Nissan went the other way, paying special attention to the design and visibility, and not the latest trends. Is tablet electric-crossover is equipped with curved display with two screens, reminiscent of a wave. This sets the “horizontal orientation” of the entire interior from the elements at the door to the rear.


This arrangement reflects a new stylistic language of Nissan, expressed in the formula “Japanese futurism, timeless” (Timeless Japanese Futurism). The same principle is embodied in the unique front “grille” Ariya Concept. However, horizontally oriented design was chosen not only for aesthetic reasons.

“In the process of driving a person’s eyes move and look naturally moves from side to side, explains Tomomichi Hekuri (Tomomichi Uekuri), General Manager of a team of engineers working on human-machine interface (HMI). – People see and perceive more information if the monitoring object is oriented horizontally. The same is true for peripheral vision”.

The horizontal layout of the display allows you to transmit information in a manner that is best perceived by the human eye. In addition, information is displayed in the safe zone, which is located on the line of sight of the driver closer to the road. Blending with a horizontally oriented interior design, the display becomes an integral part of the front panel. Team Nissan calls this technique “engawa” (engawa) – undefined space between where you are and where you are going.

Display Nissan Ariya displays information about driving in the area in which the traditional car is the dashboard. At the same time information about the entertainment system, climate control and the status of various vehicle systems are displayed on the Central screen. Both screens are inscribed in the smoothly curved panel that visually unites the Seating areas of the driver and passenger.

Although on the display there are two screen information you can “move”, moving it from one to the other; therefore there is a sense of a common display. For example, if you want to see directions and a map in front of the steering wheel, they can bring to the sector display. The same information can be moved to the center of the front panel or completely removed when it is no longer needed.

“The display in the form of a wave is an innovative design, which uses an ergonomic layout. This situation display not only provides good legibility of information, but also allows the driver to easily reach the Central touch screen,” explains Hekuri.


As with other elements Ariya Concept, display of the electric car has a very high functionality. For designers and engineers was important in everything from radio to GPS to show the world what Nissan could achieve in the near future. The focus on the user is manifested even in the details: the driver can adjust the amount of data displayed in each of the zones, removing unnecessary information.

The creation of the display design team were inspired by the movie “Space Odyssey” 2001. The designers gave several options displays a large black “box”, the so-called “Monolith”, was then chosen as the most suitable ones.

As a result, a streamlined and seamless display looks natural an integral part of the interior of the Nissan Ariya Concept, and does not look foreign item.

News tags
Add your comment

Your email address will not be published.