One dollar for the brand Holden

One dollar for the brand Holden


Senator of the Australian state of Queensland James McGrath, in connection with the withdrawal from the Australian market Holden brand, suggested the us group General Motors, who owns the local brand, redeem it for one Australian dollar.

According to the Senator, despite the fact that the brand Holden in the country for 164 years and has become part of the national culture of Australia, the American Corporation decided to take advantage of the situation with the pandemic COVID-19 and leave with the Australian and new Zealand market, paying local dealers minor compensation.

In this regard, James McGrath has offered to buy General Motors brand Holden to the local dealers had the opportunity to continue to build on the rich history of Australian stamps. Also, the Senator believes that one Australian dollar will be enough, because the American group believes Holden is useless.


Initially, the brand Holden was independent but was then bought by the American General Motors in 1931 and became a local division of the company. The first cars of the American-Australian stamps off the line in 1948. In recent years Holden has been represented in the country by the crossover Acadia, and Equinox, the Astra hatchback, and also a model Commodore body type wagon and liftbek.

In February it became known that the concern General Motors will eliminate the brand Holden in 2021. The automaker expects that withdrawal from the Australian market will lead to a reduction of costs more than one billion dollars and the layoff of about 600 employees in Australia and New Zealand.

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