Porsche to build its newest pilot centre in Japan

Porsche to build its newest pilot centre in Japan


This newest Porsche Experience Center will be located in Chiba Prefecture near Tokyo. It will include a 2.1 km track, a dynamic testing area, an off-road track, a racing simulator, a restaurant and various conference rooms where corporate events can be held.

Porsche says the short track will replicate famous turns from various race tracks around the world, including the Nurburgring Carousel and the Laguna Seca Corkscrew. While most of the other experience Center tracks around the world are flat, the track in Tokyo will be very undulating due to the topography of the terrain.

The Porsche Experience Center Tokyo will feature a large building whose design is inspired by Edo Kiriko, a traditional Japanese craft with diagonal lines and Japanese gardens.

Porsche is a unique customer experience, and our worldwide Porsche Experience centers embody this approach, which is not found anywhere else in the automotive world. Japanese customers love the sporty nature and exclusivity of our products – with the new Porsche Experience Center, they will have a great place to live that passion and share it with others, ” Detlev von Platen, member of the Executive Board of Porsche sales and marketing, said in a statement.

Other Porsche Experience centers are located in Leipzig, Silverstone, Atlanta, Le Mans, Los Angeles, Shanghai, and Hockenheim, as well as a new location in Franciacorta, Italy, which is scheduled to open in 2021.

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