The decision in American companies adopted because of problems associated with the pandemic coronavirus.
Ford introduced its first self-electric vehicle (“green” version, created based on the petrol models doesn’t count) in November 2019. They became the crossover Mustang Mach-E. Recall that the company was criticized for the fact that she used the legendary name “Mustang” for “female” SUV, but despite the widespread discontent, his fans model has been found: in March of this year the dealers have collected more than 45 thousand applications. It was assumed that the first customers will receive their cars in the fall of 2020, however, they may have to wait longer.
It’s probably touch and another brand new SUV with the revived name of Bronco. Originally premiere was scheduled for another in 2018, according to the latest reports, he was supposed to debut in April at the motor show in new York, however, the event of a pandemic coronavirus was moved to the end of August-beginning of September. Delivery of this car dealers was to begin in late 2020 – early 2021.
As we reported earlier, many brands in the spring of 2020 has announced that the schedule of release of new and updated vehicles will be revised (in addition, some of the projects that were under development, and it was closed). According to The Detroit Bureau, the current situation with the virus, which struck in particular by the world economy, hurt and Ford: according to the head of Department of development Hau Thai-Tang, the company shifts the timing of the launch of these models in a series at the same time that the factories were not working due to the threat of infection. In the end, for the same period will move and the date of commencement of supply of machinery.
Note, Ford plans to start mass production of the Mustang Mach-E and Bronco in 2020. Earlier this week, the company was allowed in restricted mode to run the Assembly line at the plant in Michigan, where the Ranger pickups. Subsequently, here will establish a production frame SUV Bronco. Now employees of the enterprise work in masks, gloves and compliance with social distance.
Production of electricross Mustang Mach-E will establish the capacity of the Mexican plant located in Cuautitlan. Yet here was released only a few pre-production copies of “female” news. This model image and important to the brand as it is, in fact, the first serious step of brand development is relatively new and rapidly developing segment. Perhaps that is why Ford said that despite the postponement of the launch of series production, the first customers will receive their cars before the end of this year.
Earlier it was reported that the start of production “younger brother” Bronco – Ford Bronco crossover Sport – too postponed to a later date. It was assumed that the first copy off the Assembly line on July 13 of this year, but it turned out that the launching ceremony will take place after almost two months (7 September). Recall that the SUV will be assembled at another Mexican Ford plant located in Hermosillo.
Suspension Ford and delayed start of production of new products will allow the company to save some resources: like other manufacturers, Ford is experiencing difficulties due to the downturn in new car sales. So, in March of this year, the American market fell by 39%, and in April fell by 53%.